Toward a multimodal pragmatics analysis of ambulant vending on a Buenos Aires trainline

This article examines the occupational practices of four ambulant vendors (AVs) over a 20-day period, as they board, occupy, and alight trains to make living in popular economy. It captures for first time some multimodal communicative deploy present an engaging sales pitch, attempt convert passengers into prospects sustain their livelihoods on move. A pragmatics analysis pitch video-recorded by AVs reveals three clear stages marked body motion alignment with other bodily verbal activities capture audience zero product attributes. The highlights dexterity professionalism these workers combining different modalities augment presence chances securing navigate challenges unequal working conditions inhabit captured from novel first-person perspective.